Many people today think that, since the advent of the Internet and DIY travel sites, agents have become obsolete. Honestly, we thought that ourselves before discovering that, while the old business model of the traditional travel agent has all but disappeared, agents themselves evolved from the order takers and human booking engines of yesteryear into true advisors and experience designers – focused on human relationships and connection while offering value, benefits, with personalized service and care.

Over the last few years, these types of service and relationship oriented advisors have seen growth and expansion as more people are coming to understand the value travel advisors can bring to not just the planning process, but the execution of the trip as well.